15 discount and promotion plugins for WordPress


Everyone loves a bargain. Promotional discounts and coupons can motivate buyers. WordPress merchants can easily add a variety of promotional plugins with little to no additional cost.

Here is a list of discount and promotion plugins for WordPress. There are plugins for coupons, sale timers, registration codes, deal wheels, gift cards, and more. Most of the plugins listed are free, although many offer premium options.

To learn how to identify and prevent common types of promotional fraud, check out our 20-minute streaming webinar, “Stop Promotional Abuse and Increase Revenue.”

Promotional plugins

Advanced Coupons for WooCommerce is a free plugin for applying coupon offers. Run your buy and buy offers and URL coupons. Organize with coupon categories and limit WooCommerce coupons by user role. Protect yourself against accidental use of discounts with cart conditions (coupon rules). Show WooCommerce coupons in the order quick preview box. Price: Free. Premium plans start at $59.50 per year.

Advanced Coupons for WooCommerce

Optin WP wheel allows you to increase your sales or your mailing list by offering visitors a chance to win a coupon or other prize by spinning the wheel of fortune. The pro version offers enhanced customization. Price: Free. Pro starts at $49 per year.

YITH WooCommerce Gift Cards is a simple and free way to start selling gift cards on your e-commerce site. Customers can choose from amounts you define, select an image to personalize the gift card, insert recipient details, add a message, and purchase the gift card like any other product in your online store. Price: Free. The premium is $129.99 per year.

Discount rules for WooCommerce lets you create bulk discounts, dynamic pricing, advanced discounts, percentage discounts, product-based discounts, and tiered discounts for your products. The pro version allows fixed price discounts, BOGO offers, etc. Price: Free. The Pro version is $59 per year.

Screenshot of the discount rules download page for WooCommerce.

Discount rules for WooCommerce

Woo Product Category Discount allows you to apply or remove a discount on products based on your existing categories. The pro version lets you apply discounts by product categories, attributes, tags, and brands. Schedule hourly discounts for future dates. Exclude specific products from discounts. Price: Free. The Pro version is $25.

Final Lite is a countdown timer for promotional campaigns. Create emergency sales campaigns and plan, such as flash sales, seasonal promotions, code-based discounts, pre-launch offers, daily offers, faster shipping time campaigns, instant discounts, early bird offers and recurring offers. The pro version lets you start your campaign immediately or schedule a later date, create recurring campaigns, display time-limited coupons, and more. Price: Free. Pro plans start at $29 per year.

Advanced Product Labels for WooCommerce adds a label maker to promote your products. Display discounts, “free shipping”, or other unique attributes. Use conditions to add each tag to specific products in your store. Price: Free.

Screenshot of Advanced Product Labels download page for WooCommerce.

Advanced Product Labels for WooCommerce

Points and rewards for WooCommerce is a points management plugin that engages customers by offering them points on store activities like registration, purchase, and referrals. Create a membership program to reward loyal customers with exclusive offers. Customers can redeem their points on the shopping cart or checkout page. Price: Free.

Extended WooCommerce Coupon Features adds functionality to WooCommerce coupons and enables automatic discount rules. Apply coupons via URL and limit coupons by shipping method, payment method, product bundles, and customer roles. Use additional coupon restrictions with the premium version. Price: Free. Pro is €29.00.

Advanced Dynamic Pricing for WooCommerce lets you quickly set discounts and pricing rules for your WooCommerce store. Configure any discount or dynamic pricing, including bundle pricing, and enable or disable rules as needed. Price: Free. The Pro version is $60 per year.

Pop-up generator by OptinMonster is a marketing plugin for running interactive promotional pop-ups, such as playful opt-in forms, floating and sliding pop-ups, countdown timers, and more. Price: Free up to 500 campaign impressions per month and two campaigns. Pro plans start at $9 per month.

Screenshot of Popup Builder download page by OptinMonster.

Pop-up generator by OptinMonster

Spinning Wheel for WooCommerce boosts sales by adding a “wheel of fortune” to your site. The wheel can automatically generate coupons for customers when they win. Set up the display of the wheel when exiting intent, so the visitor has the option to spin the wheel before leaving. Configure how long your website will display the wheel. The customizable wheel gives you full control over text and color options to match your website theme. Price: $49 per year.

WPC Product Bundles for WooCommerce allows you to create offers that combine multiple products for sale. Increase sales of different products and develop cross-selling strategies. Price: Free.

Smart Coupons for WooCommerce adds advanced options to default WooCommerce coupons. Create BOGO offers, gift coupons, store credits and behavior-based coupons. Create smart coupons that automatically apply when consumers add products to cart. Issue coupons with various payment options, such as shipping methods or user roles. Integrate promotional products into coupons. Price: $69 per year.

Coupon and discount code reveal button helps you quickly create and manage your promotional call-to-action buttons. Customize your coupon reveal with your color scheme, and use and reuse all your coupon and bonus code buttons on any page. Price: Free.

Screenshot of coupon and discount code reveal button download page.

Coupon and discount code reveal button


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